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What has changed

Parents now ask AI before they book an open day

A parent types “best prep schools near Guildford” into ChatGPT before booking a single open day. The answer names a few schools and stops. If yours is not one of them, that family may never visit.

AI tools build those answers from what they can find and trust about you: your website, your inspection reports, your admissions pages and what other parents say about you. Most school websites were built for current families, not for the people still choosing.

What’s included

What we do for schools and education

  • A website that feels like your school

    A clear picture of daily life and what makes you different, with a simple route to a visit. Fast, accessible and designed from a blank page.

  • AI search visibility

    We make sure ChatGPT, Gemini and Google’s AI answers can find your admissions details, inspection results and what sets you apart, and we work to get you named when families ask.

  • Admissions made simple

    Clear steps, key dates, fees where you publish them, and an enquiry form that reaches the right person quickly.

  • Open days and a prospectus

    Open day bookings and a prospectus families can read on their phone or download, so interest turns into a visit.

  • Room for your inspection reports

    A clear home for your latest Ofsted or ISI report, your policies and the information the Department for Education says maintained schools and academies must publish online.

  • Course pages people can find

    Pages for each subject, course or programme, written around the questions students, parents and employers actually ask.

Who we can help in education

We’ve worked with schools and education providers, and the same approach suits a prep school, a sixth form college or a tutoring company. Send us a few lines and someone senior replies within one working day with honest first thoughts, then a plain-English plan of what we would build, how long it takes and what it costs.

  • Independent prep schools
  • Independent senior schools
  • State primary and secondary schools
  • Academies and multi-academy trusts
  • Sixth form and further education colleges
  • International and boarding schools
  • Tutoring companies
  • Training providers
  • Language schools
  • Music and performing arts schools

What people are asking AI

What families and learners ask AI, and whether you come up

Every day, parents, students and employers ask AI assistants where to go. Here are some of the questions, from prep schools to apprenticeships.

An illustration of how your school could appear, not a real AI answer. We track the real answers to the questions that matter to you.

AI assistant Illustration
  1. Question: We’re relocating to London for work next year. Which prep schools in Richmond or Wimbledon should we visit?

    Both areas have strong prep schools. These are often recommended:

    1. 1 Your school Recommended
    2. 2 Another firm
    3. 3 Another firm
  2. Question: My son is quiet and loves art and drama. Which independent senior schools near Oxford would suit him?

    For a quieter, creative child, these independent schools near Oxford are worth a look:

    1. 1 Your school Recommended
    2. 2 Another firm
    3. 3 Another firm
  3. Question: How do I find a good state primary school in Bristol before applications close?

    Start with the council’s admission dates and the latest Ofsted reports. Schools parents often mention include:

    1. 1 Your school Recommended
    2. 2 Another firm
    3. 3 Another firm
  4. Question: My daughter is autistic and finds big schools overwhelming. Which secondary schools in Kent will understand her?

    Every child is different, so visiting matters. These schools are often praised for their SEND support:

    1. 1 Your school Recommended
    2. 2 Another firm
    3. 3 Another firm
  5. Question: Which sixth form colleges in Leeds are best if you want to study medicine?

    For students aiming at medicine, these Leeds sixth form colleges are often recommended:

    1. 1 Your school Recommended
    2. 2 Another firm
    3. 3 Another firm
  6. Question: I left school at 16 and want to retrain as an electrician. Which colleges near Birmingham run good courses?

    It’s a good time to retrain. These colleges near Birmingham offer well-regarded electrical courses:

    1. 1 Your school Recommended
    2. 2 Another firm
    3. 3 Another firm
  7. Question: We live in Dubai and want our son to board in England from Year 9. Which boarding schools are good with international families?

    Many English boarding schools welcome international families. These are often recommended:

    1. 1 Your school Recommended
    2. 2 Another firm
    3. 3 Another firm
  8. Question: My son’s GCSE maths is in eight weeks and he’s panicking. Who can tutor him in London?

    There is still time to make a real difference. These London tutoring companies can help:

    1. 1 Your school Recommended
    2. 2 Another firm
    3. 3 Another firm
  9. Question: Which 11+ tutors are best for the Buckinghamshire grammar schools?

    For the Buckinghamshire test, these tutors and tutoring companies are often recommended:

    1. 1 Your school Recommended
    2. 2 Another firm
    3. 3 Another firm
  10. Question: Which training providers in London offer apprenticeships in digital marketing?

    These London training providers run digital marketing apprenticeships:

    1. 1 Your school Recommended
    2. 2 Another firm
    3. 3 Another firm
  11. Question: Our managers need leadership training. Which UK training companies run good courses for small businesses?

    For leadership training for small business managers, these UK providers are worth a look:

    1. 1 Your school Recommended
    2. 2 Another firm
    3. 3 Another firm
  12. Question: Which English language schools in London are best for adult learners?

    For adults learning English in London, these language schools are often recommended:

    1. 1 Your school Recommended
    2. 2 Another firm
    3. 3 Another firm
  13. Question: Where can my seven-year-old learn the piano in north London on Saturdays?

    Saturday music schools are a great start. These in north London are popular:

    1. 1 Your school Recommended
    2. 2 Another firm
    3. 3 Another firm

Read more

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